The greatest product placement hero in comic book history was Captain Tootsie, created and produced by the CC Beck studio (the same folks that gave us all those great adventures of the original Fawcett comics' Captain Marvel), and published in two issues by Toby press in October and December of 1950.
You can click on any one of these pages to open up
a Captain Tootsie-sized full page comic book scan!
Find out more about Captain Tootsie at:
Oddball Comics on Captain Tootsie
------
Ger Appledorn from Those Fabuleous Fifties has posted a whole buncha "Captain Tootsie" comic book scans. These were Tootsie Roll advertisements in comic book format from the pen of C.C. Beck and the same crew that brought us the classic Captain Marvel comics from Fawcett in the 1940's and 50's.
they're chock-full of cartoony goodness!
Did you know that there was a minute-long version of this classic cartoon commercial? I didn't -- until I ran across this on the web somewhere.
I always had a feeling that there were more scenes, because the kid sounds so exasperated when he finally gets to Mr. Owl -- as if he's been asking this question a million times...
You gotta love the Peter Lorre-esque Mr. Fox...
...so mysterious with those shades!
I think that this was one of those cartoons that I saw as a kid that burned the love of cartoons into my brain. The others were also part of a weird potpourri of sensory input that set me on the long and twisted path to a life as a cartoonist: Freakies cereal commercials, the first few Peanuts TV specials, Filmation's DC superheroes cartoons from the 60's, PD Eastman books and Yogi Bear reruns on weekday mornings before walking to grade school. Sssssnnnifffff! -- Ahhh! The smell of cartoons...
